“I’m on cloud nine,” said Rihanna, the pop star turned brand ambassador and women’s creative director of Puma, after her first fashion show for the label. An hour earlier, her first full collection, a street-inspired, Japanophile departure from Puma’s usual sport-ready performance wear, had come down an L.E.D. runway to a crowd that included Naomi Campbell, Chris Rock, Travis Scott, Foxy Brown and Young Thug.
“I cannot put into words how I feel about what happened tonight,” she said. Then, swaddled in a faux-fur hoodie from her collection (she is always cold, she said, since leaving her native Barbados), she settled onto a sofa in a backstage interview room and set about to try.
